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8 creators delivered 446K impressions with 218% organic reach uplift
Completed

Misli drives massive awareness with performance-based creator content

Client: Misli
Platform: Instagram
Pricing model: CPM
Category: Gaming & Betting · Awareness
446,126 Total Impressions
309,896 Reach
18,170 Interactions
Performance Marketing
Campaign Objective

Drive awareness and engagement through short-form, creator-led content across Instagram with a performance-based approach focused on reach and impressions.

Total Budget
4,000 AZN
Creators
8
Planned CPM
25 AZN
Focus Area
Awareness, Reach & Performance-based approach
Content Creation
8 creators produced short-form content for Instagram
Performance Tracking
CPM-based model with confirmed impressions tracking and bonus impressions measurement
Creator profiles
OK
@oktayfason
Lifestyle
RA
@ramal.br
Lifestyle
WA
@watsonroma
Lifestyle
BL
@blogasger
Lifestyle
HU
@husseinmemmedli
Lifestyle
AL
@altunmehdiyev
Lifestyle
NI
@niqatt
Lifestyle
KE
@keshabakinskiy
Lifestyle
Archived content guarantee: Coopo archives a screenshot and metadata of every post at submission. If a creator deletes a post after the campaign closes, it is served from Coopo's server-side archive, ensuring the brand record stays complete.
@oktayfason 211,622 impressions with 191,622 bonus views
@blogasger 74,860 impressions with strong organic performance
@husseinmemmedli 54,617 impressions delivered
@keshabakinskiy 23,612 impressions with engagement
+218%
Organic Reach Uplift
8 ₼
Actual CPM
3,500 ₼
Actual Spend
Campaign deliverables vs. brief
Paid Impressions Delivered
140,000 confirmed impressions
Bonus Impressions
306,126 additional organic impressions
Budget Saved
7,653 AZN in estimated savings
Actual CPM Achieved
8 AZN (vs. 25 AZN planned)